Onboarding Creators

The Configuration section is where you control how your creator program looks and behaves. You can customize the messaging creators see at each step of the sign-up flow, set which social accounts are required to apply, configure the emails sent when applications are approved, enrolled, or rejected, and define which content across Twitch, YouTube, and TikTok counts toward your program. Everything here feeds directly into the creator experience, so changes take effect as soon as you save.

The pages below follow the order they appear in the dashboard under Configuration → Creators.

To Get Started

Set up a dedicated path for creators to apply and get approved:

1. Go to Configuration → Creators → Sign Up
2. Toggle on Enable Sign Ups.
3. (Optional) Toggle on Auto‑Accept Applications.
4. Click Save.

Flow Consideration

Creators sign up in the same way as players but do not receive automatic game access; you control when to grant game keys. During sign-up, creators connect their creators.gg account and link their social channels. You can assign them specific FirstLook and Discord roles separate from standard player roles.

Sign Up

Your creator program has a public sign-up page at <your-domain>/creator/. Players land on this page, read your program description, and connect their creators.gg account to apply. Existing players are automatically pre-filled with their linked accounts.

Setting	Description
Enable Sign Ups	Show the sign-up button and page to new creators. The sign-up URL is shown here once enabled.
Auto-Accept Applications	Automatically approve all applications without manual review. When off, creators enter the Waitlist step after applying.
Title	Heading shown on the creator landing page.
Message	Body text (supports Markdown) describing your program and creator perks.
Video	Optional YouTube URL shown above the sign-up form.
Custom Footer	Optional small-print text displayed below the sign-up button.
Sign Up Methods	Enable and optionally require accounts beyond email. Discord plus gaming accounts — Steam, Xbox, PlayStation, Epic, EA, Google Play, Apple, Roblox, 2K, and more — can each be enabled and, independently, required.
Custom Questions	Add extra profile questions shown to creators as separate steps after account creation.

An email address is always required — the other sign-up methods are optional unless you mark them as required. Gaming accounts are used for sign-up gating; content tracking comes from the creator’s linked channels.

Waitlist

After applying, creators whose applications are under review land on the waitlist page. This step only appears when Auto-Accept is turned off. Creators can still manage their profile while they wait.

Configuration → Creators → Waitlist

Setting	Description
Title	Heading shown on the waitlist page.
Message	Body text explaining next steps or expected review timeline (supports Markdown).
Video	Optional YouTube video shown on the waitlist page.
Join Discord Server	Show a Discord CTA. Optionally auto-join creators if they connected Discord, grant roles, or use an invite link instead of the bot.
Steam Wishlist	Show a Steam Wishlist CTA (requires a Steam App ID to be configured).
Xbox / PlayStation Wishlist	Show store wishlist CTAs (requires cross-platform feature).
Custom Actions	Add any number of custom CTA buttons with your own labels and URLs.

Approve & Reject emails

The emails sent when you approve or reject an application can each be toggled between the default system template and a fully custom template using the built-in email composer.

Email	When it’s sent
Approve	Sent when a creator’s application is approved. Includes a CTA that takes the creator to their creator dashboard.
Reject	Sent when a creator’s application is rejected.

Enroll email

The Enroll email is sent when you enroll an existing player as a creator (via Enroll as Creator — see Adding creators manually below). It includes a Set up Creator Profile CTA linking to your creator sign-up page. Like the approve and reject emails, it can be customized or left on the system template.

Coverage

Coverage defines which creator content is tracked across your entire program — Twitch content is matched by game, YouTube by channel, and TikTok by hashtags, with up to 5 filters per platform. Saving coverage changes triggers an immediate content re-fetch and re-link.

Configuration → Creators → Coverage

For the full matching rules, content sources, and how campaigns narrow eligibility further, see What content counts.

Branding

Set a full-bleed background image and overlay opacity shown across the sign-up, setup, waitlist, and NDA pages.

Configuration → Creators → Branding

Complete

Once approved, creators see the completion page with links to your active campaigns and their profile. They may also be asked to sign an NDA and will receive any keys or Discord roles you’ve configured. If an application is rejected the creator sees a system message on-screen (the on-page rejection message is not customizable — the rejection email is, see above).

Configuration → Creators → Complete

Setting	Description
Title	Heading shown on the completion page.
Message	Body text welcoming the creator and pointing them toward next steps (supports Markdown).
Video	Optional YouTube video shown on the completion page.
Require NDA	Ask creators to sign an NDA before accessing the program. Optionally require scroll-to-accept.
Welcome Kit URL	Link to a welcome pack (e.g. Google Drive folder) shown as a button on the completion page.
Keys and Access	Select the key/entitlement types automatically granted to approved creators.
Discord Roles	Grant one or more Discord roles to creators on approval.

Adding creators manually

The public sign-up page isn’t the only way in. You can also:

• Enroll existing players — from Dashboard → Players, open a player and click More Actions → Enroll as Creator, or select multiple players and enroll them in bulk. Each enrolled player receives the Enroll email with a Set up Creator Profile CTA.
• Manually add a creator profile — from Creators → Profiles, click Add Creator and enter a name plus Twitch/YouTube/TikTok channel handles (an image is optional). No sign-up is needed — this creates a creator with the Tracking status, useful for prospects you want to watch before they apply.

Relatedly, you can also import external content (rather than creators): the campaign content CSV import walks through upload → map columns → validate → finish.

The creator’s experience

Once a creator starts sign-up, their setup steps flow Discord → email → channels → gaming accounts → terms, shaped by which sign-up methods you’ve enabled — steps for disabled methods are skipped.

At least one channel is required, since channels are what content tracking is based on. Reconnecting a channel refreshes its stored identity; a channel that’s already linked to another account can’t be connected and shows an “already linked” error.