Creators.gg
Creators.gg is FirstLook’s creator network — a shared surface where creators discover programs and campaigns across games. It’s separate from your per-game creator dashboard: your program, profiles, and campaigns live in your dashboard, while Creators.gg is where creators who aren’t in your program yet can find you.
There are two independent things you can list, and you can do either or both:
- Your program — a permanent front door for your creator program, discoverable even when you have no campaign running.
- An individual campaign — a specific, time-boxed campaign that creators can find and request to join.
All Creators.gg settings live under Integrations → Creators.gg.
Listing your program
Section titled “Listing your program”- Go to Integrations → Creators.gg.
- Under Discover & Sign ups, turn on List my program on Creators.gg. This makes your program discoverable across Creators.gg, Discord, and other FirstLook community channels.
- Optionally turn on:
- Enable one-click sign-ups — lets Creators.gg users sign up instantly with their existing account (Email, Twitch, YouTube, TikTok). Note that this skips your custom sign-up questions, and creators won’t automatically join your Discord.
- Promote Creators.gg to my creators — shows Creators.gg discovery prompts on your campaign pages.
- Click Save Changes.
Once your program is listed, the View on Creators.gg button in the top right becomes active so you can see your live page.
What appears on your program page
Section titled “What appears on your program page”Tags, images, screenshots, trailers, and other metadata are populated automatically from IGDB or Steam when either is connected — check the Data Sources section. The Preview panel shows exactly how your card will look.
If neither is connected, or you want to override what’s synced, fill in the Manual Configuration section:
| Field | Description |
|---|---|
Description | Short text on your program page. Overrides the synced description. Max 255 characters. |
About the program | The main body of the page (supports Markdown). Tell creators what the program is, what makes it special, and any requirements. |
YouTube Trailer URL | Shown when no Steam trailer is available. |
Header Image | Recommended 1920 × 1080 px. |
Capsule Image | Recommended 1232 × 706 px. |
Logo | No padding recommended. |
You can also add a Custom Call to Action — an extra button with your own Button Label, Button URL, and Helper Text (e.g. “Back on Kickstarter” or “View our devlogs”).
Listing a campaign
Section titled “Listing a campaign”Creators can discover a campaign on Creators.gg when you enable List on Creators.gg in that campaign’s settings.
Creators can be accepted to a listed campaign without joining your program first — they appear in your Profiles table with the Applied status.
Listing a campaign is independent of listing your program: you can list a campaign without listing your program, and vice versa.
Verified creators
Section titled “Verified creators”Creators our Creators.gg team has vetted carry a verified badge next to their name in your Profiles table. It’s a signal that the creator has been checked out on our end, so you can accept them with more confidence and move through applications faster.
Channels follow the creator
Section titled “Channels follow the creator”Creators arriving via Creators.gg use the same creator profile between your game and the network, so their connected channels come with them.
Creators can connect channels from a range of platforms, but FirstLook automatically detects and tracks content on Twitch, YouTube, and TikTok. See What content counts.