Overview

The Creators section is where you will be running your creator programe from. Here you can review applications, manage your active creator roster, track the videos and streams they’re publishing across every connected platform, and run campaigns that reward them for the coverage that matters most to you.

Profiles

From Creators → Profile you can view all of your creators in one place. You can approve/reject their application to your program, view their current status, and see all of their reach and individual platform statistics.

The status of the creator will indicate the following:

• Applied - Has applied to join your Creator Program.
• Active - Has been accepted onto your Creator Program.
• Rejected - Has been rejected from your Creator Program.
• Denied - Has been denied access to your Creator Program.
• Tracking - Manually added creators or those who have been moved from ‘Untracked’ to ‘Tracked’, will have a ‘Tracking’ status - see Tracking potential Creators.
• Untracked - Creators who have been automatically added to the platform via content filtering.

Per-creator view

Click any creator to view their individual profile. From here you can decide whether to accept their application, view all of their stats, review the campains they are looking to join and which are being actively worked on. You can also see all the content they are producing.

Access

Approving a creator doesn’t automatically grant game access. You can invite them to your playtest when you’re ready.

Enroll players as Creators

Invite engaged playtesters to your creator program.

1. Open the player in Dashboard → Players.
2. Click ‘More Actions’ → ‘Enroll as Creator’.
3. The player will receive an email inviting them to join the program, with a link to your creator landing page.

Tracking potential Creators

Keep a list of prospects you’d like to work with before they apply.

1. Go to Dashboard → Creators and click ‘Add Creator’.
2. Enter their name and social handles.
3. Click ‘Add Creator’ and they will appear as ‘Tracking’ in the table.
4. Their content will populate within a few minutes.

Content

Navigate to Creators → Content to monitor and analyze content from all your creators.

KPIs

Five metrics are displayed as columns, each with its own sparkline chart for the selected date range:

Metric	Description
Content Created	Total number of videos and streams published by your creators.
Total Views	Combined view count across all tracked content.
Hours Streamed	Total live streaming time across all creators, in hours.
Hours Watched	Total hours watched by viewers across all streams.
Engagement Rate	Average engagement rate across all content as a percentage.

Top Performing

A grid of up to four content cards showing the highest-viewed pieces of content in the selected date range. Each card shows:

Field	Description
Creator	Avatar, name, country flag, and follower count. Links to the creator’s profile.
Thumbnail	Links to the content on its platform, with a duration overlay in the bottom-right corner.
Title	Links to the content.
Published date	When the content was published.
Platform badge	Source platform (Twitch, YouTube, or TikTok) with view count.
Engagement	Like and comment counts.

All Content

A paginated table of all content linked to your game, 20 rows per page. The footer shows the current range and total (e.g. 1 to 20 of 143 content). Each row shows:

Column	Description
Thumbnail	With duration overlay, links to the content.
Title	Links to the content.
Published date	When the content was published.
Creator	Avatar, name, country flag, and follower count, linking to their profile.
Platform badge	Source platform with view count.
Engagement	Likes and comment counts.

Filtering

Use the filter bar to narrow down results. Filters and the date range picker work together.

Filter	Description
Content Title	Search by keyword in the content title.
Creator Status	Filter by the creator’s program status — Applied, Active, Tracking, or Untracked.
Platform	Filter to a specific platform — Twitch, YouTube, or TikTok.

The date range picker in the top-right defaults to the last 30 days. You can set any custom range to see content from a specific period.

Adding content manually

Use the Add Content button to manually link a piece of content to your game. This is useful for content that wasn’t automatically detected — for example, a video that doesn’t match your coverage filters but is still relevant to your program.

Apply content filters

Go to Configuration → Settings → Creator to add the games you want to filter content by.

The Content page shows all creator content linked to your game across your entire creator roster. Unlike the campaign content view, it is not gated by a start date - content is always shown, scoped to whatever date range you select.